Each site I create is built with a conversion-first mindset: clear layouts, simple navigation, strong product presentation, fast loading times and a frictionless checkout.

Depending on the project, scope and results sometimes I use WordPress and WooCommerce templates — every store is tailored to your products, goals and brand. My web design is not limited to the use of templates only! I can also provide custom-made themes for Shopify.

Speed, security and technical performance are central to every project I create. I optimise your WooCommerce store for loading times, mobile usability, SEO foundations, clean code, caching and hosting best practices — ensuring a reliable, fast and scalable website.

Once the project is finished and online I provide ongoing maintenance, updates, performance monitoring and improvements during the first 5 days so your store remains secure, stable and competitive.

Many clients choose long-term support as monthly or anual ( extra service ) to ensure their website continues to grow and perform. You can learn more about it here.

Through research and UX planning. I map user journeys, identify friction points, focus on trust-building elements, structure content clearly and design layouts that guide users naturally toward purchasing — especially important for UK shoppers.

I’ve worked on WooCommerce and eCommerce sites for fashion, home & lifestyle, electronics, beauty, subscription products and more. This cross-industry experience allows me to adapt the store’s structure to different product types and customers.

Cheap builds often lead to slow performance, poor UX, weak conversions and long-term issues.

My approach ensures strategic planning, professional design, reliable development and measurable improvements — giving you a store that earns, not costs.