Case Studies
Selected projects demonstrating technical expertise and business impact. Each engagement presents unique challenges and tailored solutions.
Areas of expertise
Project types and technical domains where I deliver proven results.
Ecommerce Systems
Custom online stores, platform migrations, headless commerce, payment integration, inventory management.
Web Applications
SaaS platforms, dashboards, internal tools, multi-tenant systems, real-time applications.
AI & Automation
Chatbots, RAG systems, workflow automation, API integrations, process optimisation.
Performance Optimisation
Speed improvements, Core Web Vitals, database optimisation, caching strategies.
How projects are documented
Each case study follows a consistent structure to make it easy to understand the context, approach, and results.
Challenge
The specific business or technical problem that needed solving.
Solution
The approach taken, technologies used, and architecture decisions.
Outcome
The business value delivered and technical improvements achieved.
What you will find here
Selected projects that demonstrate technical problem-solving and business value delivery.
B2B ecommerce platforms with complex pricing
Performance optimisation for existing stores
Business automation and workflow systems
Custom web applications with databases
API integrations and third-party connections
Project highlights
Representative projects demonstrating technical approach and business value.

WooCommerce Matrix Pricing System
Challenge
Complex B2B pricing requirements with tiered pricing, customer group discounts, and dynamic rules that standard WooCommerce could not handle.
Solution
Custom matrix pricing system with rule engine, customer group management, and real-time price calculation integrated into WooCommerce checkout flow.

Bags Wonder Full Performance Optimisation
Challenge
Slow WooCommerce store performance affecting conversions, poor Core Web Vitals scores, and high bounce rates on mobile devices.
Solution
Comprehensive performance optimisation including database query tuning, Redis object caching, image optimisation, CDN configuration, and frontend code improvements.

Real Estate Automation Platform
Challenge
Manual property listing management, disconnected communication channels, and time-consuming lead tracking across multiple platforms.
Solution
Custom automation platform integrating property portals, automated lead capture, CRM integration, and workflow automation for property management.
Interested in working together?
Every project presents unique challenges. I work closely with clients to understand their specific needs and build tailored solutions that deliver real business value.
Whether you need a custom website, eCommerce platform, web application, or technical consultation, I can help. Let's discuss your requirements and explore how I can support your goals.
